EMERGING TECHNOLOGIES: THE INFLUENCE OF MULTI-DIMENSIONAL LEGITIMACY

Doctoral Candidate Name: 
Kerrie Williams
Program: 
Business Administration: DBA
Abstract: 

The primary objective of this study is to evaluate the influence of multi-dimensional legitimacy on consumer adoption of autonomous vehicles. This study used a survey to evaluate the results. These findings reflected that legitimacy positively and negatively influences the relationships between UTAUT2 determinants and intention to use. These effects are noted in this study showing the influence of legitimacy on consumer intention to use AV. Legitimacy warrants further investigation.

Defense Date and Time: 
Tuesday, March 5, 2024 - 10:00am
Defense Location: 
https://charlotte-edu.zoom.us/j/94917183600?pwd=aXRabkFPanFXcExSK0h5MEZJaGVodz09
Committee Chair's Name: 
Dr. SungJune Park
Committee Members: 
Dr. Chandra Subramaniam; Dr. Reginald Silver; Dr. Laura Stanley